3C Marketing Strategy Meeting

Create a viable marketing strategy with an analysis that focuses on the strategic triangle: the customers, the competitors and the corporation. Curated by management consultant Kenichi Ohmae

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Strategic Meeting
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🎯 Purpose and objective

Remind the team of the purpose and objectives of this meeting.

🕵️ Customer analysis

Conduct an in-depth customer analysis to help you determine your target market and customer persona.

🕵️ Competitor analysis

Determine the main competitors and analyze them to get an inside look into their customer’s experience.

🕵️ Corporation analysis

Analyze the company’s current marketing strategy.

✅ Next steps

What came out of this analysis? What are the next steps?

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