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🥅 Goals and Objectives
What are we trying to achieve with the brand awareness campaign?
🎯 Target Audience
Define the target audience of the campaign.
✍️ Content Planning
Decide on your core content pieces and the social platforms and channels of your campaign.
📈 Key Performance Metrics
Make sure you know what are your main performance indicators.
⏱ Timeline and Budget
Set a timeline and budget for the brand awareness campaign.
✅ Action Items
What are the next steps?
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