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🎯 KPIs
Review and update the growth marketing team’s Key Performance Indicators.
đź’ˇ Testing point
Discuss the issues and ideas that have arisen during the week.
🔍 Observations
What have we learned or noticed from the tests that have been analyzed/running so far?
🥇 Nominations
Suggest new tests and ideas based on observations and data.
🧪 Backlog
The ideas that aren’t selected can be moved to the backlog and revised in future meetings.
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