Marketing Directors play an important role in driving the overall marketing strategy. Use this template to uncover their leadership experience & expertise!
đź‘‹ Introduction
Give the candidate an opportunity to introduce themselves to you and potentially other interviewers.
Tell me about yourself?
👤 Management experience
Learn a little bit more about the candidate’s previous management experience with the questions below.
Tell me about the teams you’ve managed and how you built them.
How would you describe your leadership style?
How do you create a winning environment?
Why are you interested in a director role?
đź’Ş Marketing experience
Discuss the candidate’s past experiences.
Can you describe a successful marketing campaign you've led?
How have you previously structured the marketing of product roll-outs?
How do you keep updated on marketing trends, tools and techniques?
🔬 Strategy
Learn a little bit more about their strategic vision for a marketing team within an organization.
Can you tell me about a recent program or campaign you planned? What was the outcome?
How would you improve our current marketing efforts?
What do you think is the most effective way of increasing brand awareness?
How do you think our marketing strategy should evolve as the business evolves?
🤝 Collaboration
Learn a little bit more about how they would collaborate with other teams.
Describe a time when you worked on a cross-team project. How did it go?
Describe a time when you worked on a cross-team project. How did it go?
How should our marketing, sales and growth functions work together?
How do you communicate with senior leadership?
❓Questions
Any questions for me?
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