Agenda
Overview of the agenda and goals of the call.
Discovery phase
Learn about your prospect, their company and their industry.
Tell me about your company. How does your business model work?
What made you want to check out our product now?
What are the top priorities of (sales leader, marketing leader, CEO)?
What are the biggest challenges your team faces?
Asses the need
What is currently working and not working for the prospect?
So, how is everything going now? Are you happy with the results?
What could be better?
Short demo
Describe or show your prospect the product by speaking to their pain points.
Feedback
Ask the prospect for feedback on the product.
How could [your product] help you accomplish [their goals]?
Next steps
Determine if there is alignment between their priorities and your value proposition. If there is alignment, set a time to meet for a demo call with their decision maker.
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