Strategic Marketing Plan Template

Target audience

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Review different aspects of your target audience.

Characteristics / Persona

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Spending Habits

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Relationship to Product

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Watering holes

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Product

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Review different aspects of your product.

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Value proposition

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Credibility

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Creative Outlook

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Keywords

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Strategy and Objectives

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Review the goal statement and formulate relevant tasks.

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Goal Statement

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Task 1

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Task 2

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Task 3

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Budget

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What are the projected costs?

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Timeline

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What is the projected timeline for today, for one week and for one month?

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Action Items

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What came out of this meeting? What are your next steps?

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Notepad

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Anything else to write down?

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